The Poetry.Hype & I Am Root Brand Mission
We're often asked, "What is I Am Root® LLC?" The answer is simple: We are a movement dedicated to culture, creativity, and community, rooted in our mission—Inspiring All of Mankind by Restoring Often Omitted Traditions (IAMROOT).
Our Core Mission: IAMROOT
I Am Root® LLC is a dynamic lifestyle brand and production house dedicated to elevating the local, underground, and emerging creative arts across the Phoenix Metro Area. Since our founding, we have curated over 150 events and proudly collaborated with nearly 500 independent creatives, fostering a thriving space through partnerships with major institutions like Arizona State University and Maricopa Community Colleges.
Our work is all about finding, celebrating, and giving a platform to the voices and traditions that often get overlooked. Whether it's through live events, interviews, or features, our goal is to inspire through authentic storytelling and creative expression.
The Spotlight: Introducing poetry.hype
While I Am Root® encompasses a wide range of creative media—from the Mic Check music show to the All About Growth interview series—our poetic heart beats strongest through Poetry.Hype.
Poetry.Hype is the dedicated events and media division focused entirely on the power of spoken word and poetry. Managed by Dom Root and Urban Poet, this division ensures the art of verse and rhythm maintains a dedicated, consistent home within our brand.
Keep up with Poetry Hype: https://bio.site/Poetry.Hype
What poetry.hype Delivers:
Third Friday Poetry Only Open Mic: This is our monthly pillar event. We create a curated, safe space specifically for poets, writers, and spoken word artists to share their deepest thoughts and connect with a supportive, dedicated audience.
The Defined Series: This signature media production goes beyond just listening. We dive deep into the craft by analyzing "your favorite poet's favorite poem" in a format that breaks down the literary genius and verifies the cultural impact of powerful verse.
Daily Inspiration: We keep the flame alive by sharing poetry and creative insights across our media channels daily, ensuring poetry is never an "often omitted tradition" in your feed.
Why It Matters
I Am Root® provides the structure and mission, while poetry.hype provides a focused platform for one of the oldest and most profound forms of storytelling. By championing both the broad spectrum of the arts and the specific craft of poetry, we are actively fulfilling the IAMROOT pledge: to inspire you through the rich, vital traditions of human creativity.
We invite you to explore the full range of our productions—from the Rooted Minds Blog to our latest open mic—and join the community built on creativity, tradition, and inspiration.
#IAMROOT #poetryhype #SpokenWord #CreativeArts
